PRESS RELEASE / August 1, 2022 (Boston, MA) – You never need an excuse to drink great beer – but we’ll take any occasion we can get! With National IPA Day coming up on August 4, Samuel Adams is helping drinkers celebrate the day with an amazing range of IPA offerings.

Hop Mess IPA (Exclusively Local Boston): 

What happens when our brewers decide to throw in a little bit of all the hops in our keg cooler to create a monster of an IPA for National IPA Day? A literal hop mess! Hop Mess IPA is a cross between a New England IPA and West Coast IPA featuring lots of haze combined with heavy resin and pine notes coming from heavy dry-hopped Ella, Eukanot, Mandarina Bavaria, Lotus and Topaz hops with a 6.7% ABV.

Availability: Offered on draft and for purchase in crowlers to go exclusively at the Samuel Adams Boston Tap Room starting this Thursday, 8/4.

Piña Colada IPA (Exclusively Local Boston): 

Piña Colada IPA, a continuation of the brewery’s  limited-release Vacation Sam can series, was brewed to take you on a summer escape right here in the city. This milkshake IPA uses pineapple puree and Sabro hops to recreate our favorite piña colada flavors. The result is a refreshing, tropical IPA that turns any summer day into your own long-awaited oasis.

Availability: Available on draft and in 4-packs exclusively at the Samuel Adams Boston Brewery.

Just The Haze:

Toast the holiday with a delicious, full-bodied IPA that just happens to be non-alcoholic. Just The Haze packs an upfront citrus aroma with hints of grapefruit, tangerine and lime, complemented by tropical stone fruit notes, so you can skip the buzz without sacrificing taste. It even ranked #49 in Beer Connoisseur’s list of top beers of 2021, the only non-alcoholic beer to crack the top 100.

Availability: Offered in 6 packs of 12oz cans nationwide year round.

Wicked IPA Party Pack: 

Making it’s official debut during the big game earlier this year, the Wicked IPA Party Pack features a lineup of four drinkable, crowd-pleasing IPA styles, including Wicked Tropical, Wicked Double, Wicked Easy and Wicked Hazy – the #1 Hazy IPA in New England.

Availability: Offered in 12 packs of 12oz cans nationwide year round.

 

About Samuel Adams

Samuel Adams is a leading independent, American craft brewer that helped to launch the craft beer revolution. The brewery began in 1984 when founder and brewer Jim Koch used a generations-old family recipe to brew beer in his kitchen. Inspired and unafraid to challenge conventional thinking about beer, Jim brought the recipe to life with hopes that drinkers would appreciate the complex, full flavor and started sampling the beer in Boston. He named the flagship brew Samuel Adams Boston Lager in recognition of one of our nation’s founding fathers, a revolutionary man of independent and pioneering spirit. Today, Samuel Adams is one of the world’s most awarded breweries and remains focused on crafting the highest quality beers through innovation and experimentation in the relentless pursuit of better. Samuel Adams remains dedicated to elevating and growing the American craft beer industry overall, including providing education and support for entrepreneurs and fellow brewers through its philanthropic program, Brewing the American Dream, which helps others pursue their American dream. For more information, visit SamuelAdams.com.

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