PRESS RELEASE / January 18, 2023 (Ipswich, MA) – True North Ale Company announces the initial release in its 2023 Sour Series – Eye of the Storm Hurricane Sour. Our seasonal sour is inspired by the Hurricane cocktail, created in New Orleans for Mardi Gras celebration. Infused with passion fruit, Cara Cara orange, and Key lime purées to produce flavors and aromas of tropical fruit and bright citrus with a refreshing finish.

Eye of the Storm Hurricane Sour will be available for a limited time in beer stores throughout Massachusetts, New Hampshire, and Rhode Island, and on tap in select restaurants and at the True North Ales Taproom.

Eye of the Storm Sell Sheet 2023


About True North Ale Company

True North Ale Company is located in Ipswich, Massachusetts. Opened in 2017, its beers have been poured in nearly 1,700 bars and restaurants and sold in more than 1,500 stores in Massachusetts, New Hampshire, and Rhode Island. The brewery has won major international awards, to include a Gold Award at the 2018 World Beer Cup, Gold and Bronze Medals at the 2021 Great American Beer Fest, and a Silver Medal at the 2020 Great American Beer Fest. It was voted Best Brewery on Boston’s North Shore four consecutive years. Its North Shore location features 150+ seat open-air and tented patios and 150+ seat indoor seating. The events venue, The North Side, may host events with more than 250 guests.

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