PRESS RELEASE / September 1, 2021 (Worcester, MA) – Starting today, the Redemption Rock 2022 Taproom Dogs Calendar Competition is open!
Here’s how it works:
Customers bring their dog(s) to the taproom and fill out a quick submission form, and our team takes their photo for the online vote. Submissions will be accepted through Sept. 30.
An online vote will take place October 1 through October 30.
The top vote-getting dogs will be announced in the taproom and online on October 31.
After the competition, we’ll schedule professional photoshoots for the winning dogs for their inclusion in our 2022 Taproom Dogs Calendar, which will be available for purchase in time for the holidays.
A portion of the calendar sales will go to benefit NEADS, a local organization that provides world-class service dogs to veterans and people with disabilities.
This is the third year we’re hosting this competition. Last year, we had 160 dogs submitted into the competition and more than 7,000 ballots were cast in the online vote. And in our first year, we garnered exactly 100 submissions and nearly 4,500 people took part in the online vote.
Redemption Rock Brewing Co. opened its doors in January 2019, in Worcester, MA. It is a Certified Benefit Corporation (B Corp). It was founded by a team of lifelong (or so) craft beer fanatics.
It’s built on the idea that life’s too short not to celebrate great beer and people. Think the beer fest experience: good times with friends, an opportunity to explore all that beer has to offer, and a strong sense of camaraderie and community.
We make beer for people, not just for hardcore beer nerds. Our beer is for casual fans, traditionalists and experimentalists alike. We’re not interested in chasing trends and we’re not guardians of history, either. We’re dedicated to high-quality, fun beer – in all its forms.